Flormar is a leading Turkish cosmetics brand known for vibrant colors, accessible quality, and trend-driven beauty. In 2009, Riva Trading proudly acquired the exclusive Flormar franchise in Lebanon. Since then, we’ve grown from a single store to 10 thriving branches across the country — with a growing digital footprint that makes beauty just a click away.
Thanks to our passionate teams and loyal customers, Flormar Lebanon has become a go-to destination for makeup lovers seeking innovation, affordability, and style.

- Our Essence
We believe beauty begins with self-expression. Flormar offers a vibrant spectrum of colors to suit every mood, moment, and personality.
From formulas to finishes, every product is crafted with cutting-edge technology and trend-forward thinking to meet today’s beauty standards.
Quality should never be out of reach. Flormar brings professional-grade makeup at prices everyone can enjoy — online and in stores across Lebanon.
Our process
Franchise Acquisition (2018)
Riva Trading proudly became the official franchise holder of Flormar in Lebanon, launching the brand’s first boutique and introducing a new standard of accessible beauty.
Branch Expansion (2019–2021)
With growing demand, Flormar expanded from 1 location to 5 branches across Lebanon, offering professional makeup and skincare to wider audiences.
Digital Breakthrough (2020–2022)
In response to the COVID-19 pandemic, we accelerated our digital strategy to stay connected with our customers. By 2022, Flormar Lebanon had launched a full e-commerce platform, bringing the in-store experience online with ease, safety, and speed.
Nationwide Growth (2022–2025)
Alongside our online success, we continued expanding our retail presence — reaching a total of 10 Flormar branches across Lebanon, each offering a consistent and uplifting beauty experience.
Something Big is Coming (2026)
We’re not stopping here. A bold new chapter is on the horizon. Stay tuned — 2026 will mark a milestone for Flormar Lebanon.
- All Over Lebanon
Flormar Stores
From Tripoli to Saida, Flormar has become a nationwide beauty destination. With 10 boutiques across Lebanon, you’re never too far from your favorite products, shades, and experiences.
- More Than Makeup
In-Store Experience
Warm, spicy, and utterly captivating—this deodorant blends cinnamon, sweet dates, and creamy vanilla for a luxurious scent that lingers.
Inspired by the irresistible Khamrah fragrance, it offers a bold, oriental charm for women who embrace their inner fire.





- Best Selling
Longer Than Ever Mascara
Our #1 seller. This lengthening, lifting formula gives instant volume without clumps — for lashes that look naturally bold, all day long.
- Best Selling
Kiss Me More Lipstick
A liquid matte that glides on smooth and stays locked in place. Lightweight, bold, and kiss-proof — just the way you love it.
- Best Selling
Perfect Coverage Foundation
Our most trusted base. High coverage, long wear, and a flawless finish that adapts to Lebanese skin tones and climate. It’s everything you need in a bottle.
- Our Online Success
Flormar Online
Whether you’re at home or on the go, the full Flormar collection is just a click away. Browse, buy, and get it delivered — fast and easy.



Ready to explore Flormar?
Whether you’re shopping for yourself or looking to collaborate as a retailer, we’re here to support you every step of the way.
✨ Visit one of our 10 branches,
🛍️ Shop online, or
📩 Contact our team to learn more about business opportunities.